Victoria Secret advertises their products by commercials, internet and magazines. Females who see Victoria Secret advertisements are given the impression that by wearing their products they will feel that they are sexy. By being shown the advertisements females are shown the large array of different designs that Victoria Secret carry in their inventory. After that the buyer would go collect information on the item that they are looking to buy. They would go online to find out more or just go to the Victoria Secret store and try out the product.
Once they have collected the information on the product they would compare the products with other competitions and brands. After the comparison they will find out that other competitions are not as affordable and the quality is not as good as Victoria Secret, Finally the buyer would go to the store or purchase the product online.
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